Smart Retail solutions for a connected customer experience

Retail is evolving fast, blending physical and digital channels to meet changing customer expectations. At Axians, we support this shift with Smart Retail solutions that bring together data analytics, business applications, and in-store technologies. We help retailers streamline operations and enhance in-store experiences — from shelf optimization and inventory management to understanding customer behaviour.

  • Insight-driven decisions through a better understanding of customer behaviour
  • Improved store performance with optimised layouts and in-store operations
  • Axians KPI icon
    Stronger margins supported by accurate forecasting and reduced waste
  • Safer retail environments with enhanced fraud and anomaly detection
  • Consistent customer experiences across all physical and digital channels

Securing Retail Operations with Confidence

Woolrich strengthened its retail operations with a robust cybersecurity framework. Endpoint, email, and network protections safeguard stores, digital channels, and business processes, ensuring secure, uninterrupted operations across all channels. We empower businesses to protect critical systems and keep operations running smoothly.

Digital Solutions for Smart Retail

Data, Analytics & Intelligence

Axians enables retailers to turn operational, sales, and customer data into actionable insights. By analysing customer behaviour, purchasing patterns, and store operations, these solutions support accurate demand forecasting, smarter merchandising, and more informed decision-making. Retailers can optimise inventory levels, reduce waste, improve product availability, and configure store layouts based on actual customer behaviour. By leveraging data effectively businesses can increase margins, enhance operational efficiency, and deliver more relevant customer experiences.

Business Applications and Data Analytics

Omnichannel Customer Experience

Customers today expect a seamless experience across all channels. Axians connects physical stores, digital platforms, and mobile applications into a consistent, end-to-end journey. Aligned touchpoints allow retailers to personalise engagement, simplify processes, and maintain a unified brand experience. These solutions strengthen customer satisfaction and loyalty while ensuring operational processes are coordinated across both online and in-store environments.

Smart & Phygital Store Solutions

Axians helps retailers modernise physical stores into connected, digitally-enabled environments. By integrating interactive displays, IoT devices, and paperless workflows, stores become smarter and more efficient. These solutions streamline in-store operations, reduce manual tasks for staff, improve operational visibility, and enhance security through better fraud detection. Interactive displays and digital signage provide product information, and offer engaging experiences that enrich the customer experience. The result is a store that is easier to operate, more responsive to customer demand, and better aligned with operational and sales objectives.

Retail Business Applications

Axians designs, implements, and integrates business applications that support retail operations end-to-end. This includes customer-facing platforms such as e-commerce and mobile applications, as well as core business systems like inventory management and store operations. These solutions improve operational efficiency, increase visibility across the business, and enable better control of processes and resources.

Business Applications and Data Analytics

Secure Connectivity & Infrastructure

Reliable and secure connectivity is the foundation of modern retail. Axians provides resilient network infrastructure with security built in,supporting store operations, digital services, and connected environments. These solutions ensure uninterrupted and secure experiences for customers, employees, and systems across all retail locations, while minimising downtime and safeguarding sensitive data.

Enterprise Networks

Customer Stories

We support retailers in building resilient, connected, and data-driven operations. Through integrated applications, smart store solutions, and secure infrastructure, Axians helps retailers increase efficiency, improve customer experience, and adapt to rapid changes in the market.

Business Applications and Data Analytics Retail

Data-driven forecasting powers price leadership at Hoogvliet

Supermarket chain Hoogvliet, operating over 70 stores in the Netherlands, was striving to maintain its competitive edge by upholding its lowest price guarantee. To do so, it needed to streamline its supply chain operations and improve the accuracy of its inventory forecasting.
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Cloud and Data Center Infrastructure Retail

Database as a Service – Oracle Central Databases & Hardware Provisioning

In order to keep the logistics for the food retail trade with 3,200 locations running, powerful and perfectly functioning IT is required.
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Business Applications and Data Analytics Retail

World of Wine work with Axians Portugal to track and analyse visitor behaviour.

Combining mobility, interactivity, robotization and sensing.
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Retail

Axians supplies IT infrastructure for Store of the Future in The Hague

Axians is working with the technology partners of the Store of the Future to create a new and highly innovative retail customer journey.
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Efficient logistics are the backbone of smarter Retail

Reliable supply chains ensure stores are stocked, operations run smoothly, and customers receive the right products at the right time.

Logistics

Find Axians Near You

With a strong global presence and local expertise, Axians works alongside large retail organisations to support transformation across markets. Our scale and experience allow us to address complex challenges — from operations and supply chains to customer experience — with a holistic, global perspective that complements local knowledge.

News and Insights

Government and Local Authorities

From smart pilots to predictive cities

For more than a decade, the idea of the “smart city” has generated excitement. Cities have deployed sensors, connected traffic systems, and experimented with digital platforms designed to improve efficiency and sustainability. Yet many initiatives remain stuck at the pilot stage.
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Government and Local Authorities

Everyday. Everywhere

Every day, millions of people across countries interact with digital systems without even noticing. They move through cities, access public services, communicate, work, and travel seamlessly. Behind these everyday moments, technology plays a critical role.
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Government and Local Authorities

Seamless and cognitive: The next generation of public services

When you go home with a high-risk pregnancy in the middle of the afternoon, what should be your main concern? Resting. Following medical advice. Ensuring your baby is born healthy and safe. Not checking whether your medical leave certificate has properly integrated with social security systems, so you actually receive the support you are entitled to. The answer seems obvious. Yet, in many countries, it isn’t.
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Government and Local Authorities

From smart cities to City-as-a-Service

Cities are entering a new phase of evolution. For years, we have spoken about “smart cities” enhanced by sensors, data, and digital infrastructure. Today, that vision is no longer sufficient. We need a shift toward a more integrated model, one where cities orchestrate essential services and place citizens at the center, a transition I describe as “City-as-a-Service.”
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Government and Local Authorities

AI-Powered public services: From pilots to production

As governments and institutions reflect on the future of public services of discussion and awareness around AI, one thing is clear: AI can make daily public services more efficient, fair, and accessible, but only if it is used carefully, ethically, and with humans firmly in the loop. Done right, it is a tool for public good. Done poorly, it risks scaling harm.
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Microsoft

How Axians helps organizations succeed with Microsoft AI

Through its close partnership with Microsoft, Axians leverages solutions and technologies such as Copilot, Copilot Studio, and AI Foundry. We support organizations in exploring AI opportunities and developing practical solutions.
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Cyber Security Microsoft

Advancing cyber threat protection with Axians and Microsoft Security

Cyber threats are evolving at unprecedented speed, increasingly powered by automation and generative AI. Attackers can now scale operations, personalize phishing campaigns, and adapt tactics in real time. In this context, organizations face a threat landscape that is not only more frequent but significantly more intelligent and adaptive.
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Cloud and Datacenter Infrastructure Microsoft

Accelerating digital transformation with Microsoft Azure

As a Microsoft Azure Expert MSP and strategic Microsoft Cloud partner, Axians combines certified expertise with a long-term partnership mindset. Customers benefit from structured cloud readiness assessments, measurable roadmaps and secure, stable, continuously optimized environments, gaining the confidence to move faster and further in their digital acceleration journey.
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Cloud and Datacenter Infrastructure Partnerships

Axians confirmed as an Official VMware Solution & Service Provider under Broadcom

Since their acquisition of VMware at the end of 2023, Broadcom has made significant changes in the business model and the partner program, impacting both their Resellers and Service Providers.
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Cisco Utilities

Artificial Intelligence is powering the future of telecom & utilities

Artificial Intelligence (AI) is reshaping carrier-class infrastructure, enabling greater automation, reliability, and operational efficiency across telecom and utility networks. From intent-based operations to predictive insights and energy optimization, AI is becoming a critical enabler of resilient, future-ready architectures.
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